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Berliet was a French manufacturer associated with automobiles, buses, trucks and military motor vehicles among other vehicles based in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from some sort of five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it was in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by Renault in 1974 as well as merged with Saviem right new Renault Trucks firm in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his or her experiments with automobiles in 1894. Some single-cylinder cars have been followed in 1900 by way of twin-cylinder model. In 1902, Berliet took over the actual plant of Audibert & Lavirotte in Lyon. Berliet started to construct four-cylinder automobiles featured by the honeycomb radiator and steel chassis frame was used rather than wood. The next year, a model was launched that's similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model towards American Locomotive Company.

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Just before World War I, Berliet offered a array of models from 8 CURRICULUM VITAE to 60 CV. The main models received four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc design (12 CV) had been produced between 1910 along with 1912. From 1912, six-cylinder models were created upon individual orders only.The First World War resulted in a massive increase widely used. Berliet, like Renault and Latil, produced trucks for your French army. The military orders placed major demands within the factory's capacity, necessitating major investment throughout production plant and manufacturer space.In 1915 a four hundred hectare site was acquired between Vénissieux et Saint-Priest as a way to build a new key factory.The Berliet CBA grew to be the iconic truck for the Voie Sacrée, supplying the battle entry at Verdun during 1916. 25, 000 of these 4/5 heap Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 of them were leaving the plant everyday. Under license from Renault, Berliet were also making shells and battle tanks at the moment. The number of personnel employed increased to 3, 150.By 1917 the worth of annual turnover had multiplied fourfold since the beginning of the war, and a new authorized structure was deemed appropriate. The company became the actual Société anonyme des Autos Marius Berliet.Following the war the manufacturer reoriented component of its production back in order to passenger cars, but Berliet nevertheless discovered themselves with excess volume, as the army was will no longer buying all the trucks the factory could develop, and overall output halved.Marius Berliet responded for the outbreak of peace by deciding to generate just a single type of truck and a single style of car, which represented a departure from his pre-war market strategy. The single truck on which Berliet focused was the actual 5 ton CBA that had served the world so well during your war.

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The passenger car to get produced, exhibited on the Berliet stand with the 15th Paris Motor Indicate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern visual appeal. Marius Berliet was not one to miss a tip: rather than devote moment and engineering talent to possessing a new car for the modern decade, he obtained and ripped an American Dodge. The Dodge was once robust, and the Berliet duplicate was well received within March 1919 when the item had its first public outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high and the simple disc wheels ended up large, giving the car a nice "no nonsense" look. Particularly attractive was the buying price of just 11, 800 francs in July 1919. Unfortunately, however, the Berliet engineers failed to make certain the steel used in the car's construction was in the same quality as the American steel used for the particular Dodge, and this resulted in series problems for your early customers of the "Berliet Type VB" and serious reputational problems for the company.

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The factory have been set up to make the "Berliet Type VB" on the rate of 100 cars daily which would have already been an ambitious target below any circumstances. The rapid drop-off sought after for what at this stage was the manufacturer's merely passenger car model that followed the quality issues plunged the enterprise into financial difficulties, with losses of second there’s 55 million francs recorded a single year. Survival was in question, and Berliet was placed in judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable to pay off all the company's creditors as well as the firm therefore fell to the hands of the finance institutions. Berliet was nevertheless capable of retain operational control. During the ensuring decade, supported by a sustained recovery widely used that in turn reflected a good model strategy after 1922, Berliet was able in order to his debtors and, in 1929, to regain financial control within the business from the financial institutions.

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