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Berliet seemed to be a French manufacturer of automobiles, buses, trucks and military motor vehicles among other vehicles operating out of Vénissieux, outside of Lyon, France. Founded in 1899, and apart from any five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it turned out in private ownership until 1967 when it then became part of Citroën, and subsequently acquired through Renault in 1974 as well as merged with Saviem into a new Renault Trucks company in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his or her experiments with automobiles in 1894. Some single-cylinder cars have been followed in 1900 by way of twin-cylinder model. In 1902, Berliet took over the actual plant of Audibert & Lavirotte within Lyon. Berliet started to create four-cylinder automobiles featured by a honeycomb radiator and metal chassis frame was used as opposed to wood. The next year, a model was launched that has been similar to contemporary Mercedes. In 1906, Berliet sold the license for manufacturing his model to the American Locomotive Company.

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Just before World War I, Berliet offered a selection of models from 8 CURRICULUM VITAE to 60 CV. The main models had four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc style (12 CV) has been produced between 1910 as well as 1912. From 1912, six-cylinder models were produced upon individual orders just.The First World War led to a massive increase sought after. Berliet, like Renault and Latil, produced trucks for the particular French army. The military orders placed major demands for the factory's capacity, necessitating major investment inside production plant and factory space.In 1915 a 400 hectare site was purchased between Vénissieux et Saint-Priest as a way to build a new key factory.The Berliet CBA grew to be the iconic truck around the Voie Sacrée, supplying the battle entry at Verdun during 1916. 25, 000 of these 4/5 load Berliet trucks, originally launched in 1914, were ordered by this French army. During 1916 40 of these were leaving the plant each day. Under license from Renault, Berliet were also creating shells and battle tanks presently. The number of personnel employed increased to 3, 150.By 1917 the importance of annual turnover had multiplied fourfold since the start of the war, and a new authorized structure was deemed suitable. The company became the actual Société anonyme des Autos Marius Berliet.After the war the manufacturer reoriented a part of its production back to passenger cars, but Berliet nevertheless observed themselves with excess potential, as the army was no more buying all the vehicles the factory could produce, and overall output halved.Marius Berliet responded towards the outbreak of peace by deciding to produce just a single kind of truck and a single kind of car, which represented a starting from his pre-war current market strategy. The single truck which Berliet focused was the actual 5 ton CBA that had served the media so well during the war.

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The passenger car to be produced, exhibited on the Berliet stand on the 15th Paris Motor Display in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Sort VB" of modern overall look. Marius Berliet was it's unlikely that any to miss a technique: rather than devote occasion and engineering talent to making a new car for the brand new decade, he obtained and replicated an American Dodge. The Dodge was notoriously robust, and the Berliet duplicate was well received inside March 1919 when the item had its first public outing, locally, at the Lyon Business Fair. The headlights were mounted unusually high as well as the simple disc wheels have been large, giving the car a nice "no nonsense" look. Particularly attractive was the price of just 11, 800 francs in Oct 1919. Unfortunately, however, the Berliet engineers failed to make certain the steel used from the car's construction was of the same quality as the American steel used for the actual Dodge, and this resulted in series problems for the early customers of this "Berliet Type VB" and serious reputational destruction of the company.

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The factory was set up to develop the "Berliet Type VB" at the rate of 100 cars every day which would have been recently an ambitious target below any circumstances. The rapid drop-off in demand for what at this stage was the manufacturer's simply passenger car model that followed the coffee quality issues plunged the enterprise into financial difficulties, with losses of fifty five million francs recorded a single year. Survival was in doubt, and Berliet was slipped into judicial administration in 1921. Marius Berliet himself had held 88% on the share capital, but was unable to all the company's creditors along with the firm therefore fell to the hands of the banks. Berliet was nevertheless competent to retain operational control. During the ensuring ten years, supported by a sustained recovery widely used that in turn reflected a simple yet effective model strategy after 1922, Berliet was able to his debtors and, in 1929, to regain financial control above the business from the banking institutions.

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